Copyright Issues

For creation of a logo, and its applications, images and fonts would have to be sourced or created. If they are sourced, then someone has taken the time and effort to create them. As such they will most likely have a detailed set of terms and conditions surrounding them and their use.

Images:
The images below have been sourced from Shutterstock.com, and would be used as applications for the logo I will create.

To purchase these images Shutterstock.com has given me a number of different liscencing options. If i wish to use the image for a limited audience, I can buy a five image plan for $45 AU dollars. This allows me access to 5 images off the website in high resolution.

In using these images I am agreeing to the contract of use put in place by shutterstock.com. Some key terms that i have to ad-hear to are:

1. I can apply the images (on a limited licence, which I am on) to a medium which can be viewed by up to 250,000 people. No more. 
2. In displaying the images on the web, the images must be no bigger than 800x600 pixels.
3. The images can not be used in a bad/ offensive light, such as: A strip club, or by a politician.

Font:

The font that may be used in my logo creation have been sourced from fontfont.com.

 In purchasing this font, I am given a number of options for buying. For $26 I can buy a single weight of the font from the set. It will be liscenced to be used by up to 5 people. For $115 I can but the entire set of three fonts, also to be used by up to five people.

Some terms and conditions that I must ad-hear to in using the fonts are:

1. I can give the font to five other people in my geographic location (eg, studio) to use.
2. If the font does not perform as expected, I can get a refund.
3. I can not transfer my liscence to the font.

Grid Iron Logos

Current trends in Graphic Design

Current Design Trends.


Humour
Or taking yourself and concepts very seriously were running trends through a number of designers. This proved to be a big tool in self promotion as the people following this were very easy to talk to and charismatic. 


Chris Doyle's 

work had many undertones of humor, which was a productive makerting tool for him when he released his personal style guide. In this piece he was at the centre of a style guide on how he lived his life. It went viral on the internet, giving a lot of positive attention to him as a creative. His work in the AGDA calendar also used humor as a vessel to give the calendar integrity. As it was sent to many designers, who are quick to judge work, especially when it is a design for a design foundation sent to designers. 


Claudio Kirac's
work very much took a humours  approach to every day subjects in the art works completed. Slipping in little faces and out of place objects he injects a world of personal social commentary and personal style that have allowed him to complete such a fulfilling and complete career of his dreams.     












Typography
Is very much a trending element in many contemporary designs, with focus on custom font faces and advanced use of kerning to give a tailored look to an often bland and overlooked area of design.



Fanette Mellier's 
work uses typography many times to encapsulate her fantastic use of colour and to give emphasis to the work in the context of its landscape, such as her piece for "Les Coloures" or Colour Festival, which was hand crafted typography placed in an urban environment. The uniquely crafted style very much stood out. Her work in "les charmettes" or The Charmettes Festival also had a similar appeal, with very special custom printed, and very detailed typography. It was placed at the back of a dinner party as well as shown all throughout the festival to give flow as you moved around. 




Something Splendid's 

work also encapsulates a conceptual theme into a custom typography, giving a very meaningful look to the types applied to designs. Example the font made for the Melbourne Fringe Festival. The type is made to look like a birds eve view of a city scape. This is relevant as the festival is held all around the urban ares and city of melbourne. They have also done typographic work as a promotional tool with the website http://cocktailtyper.com/ , which allows you to type a message on a board layered with cocktail umbrellas. This creative piece has won them much attention. 


Resources:
http://cargocollective.com/christopherdoyle
http://www.claudiokirac.com
http://staybearded.blogspot.com/2008/06/fanette-mellier.html
http://www.somethingsplendid.com.au/




Work Critique

"The Racist Brain" 
by Adam Hunt


This is a very clean and clear piece.  Developed for the European youth campaign against racism, it is an anti racism piece. 


Using a limited colour palette and elements of design, a clear hierarchy has been established. Eyes are lead first to the brains, due to the colour. Second to the type below due to the contrast on the background. At this point the concept comes clear.


The concept of racists having a smaller brain is visually clear and concise, and encapsulates the message of the campaign and organisation clearly. 


This was a successful campaign as it bought a lot of attention to the campaign, in the form of a debate. Many people felt offended by the campaign, which was then bought into the media and given international attention. Shown in this is that the concept of the poster was very clearly understood.
A+

Culture In Design

http://www.indigodesignnetwork.org/?p=774&cpage=1

Aboriginal Motifs

Functions & Philosophies: 

Indigenous Control

In using Indigenous Australian art and motif, respect must be payed to the artist and to the use of the work. It is up to the creator how and what I am able to use. This is as they have creative control and the right to govern themselves. If I wish to use the art or motifes of a spesific regeion, I must ask permission of the leader of that area. In doing so, it is good to go through the government, as there is an infrastucture of control and contact set up which can direct me in the direction of the right person to talk to. 

Communication, Consultation and Consent

In using work, communication with artists must be established. Often it is up to multiple people to decide weather a body or piece of work can be used. As the communities of Indigenous Australians operate in different protocols, I must be prepared for a long process as the decision is made. Often a meeting must be held to decide weather the context in which the work will be used is appropriate. 

It is also good will to respect the wishes of Aboriginals not to represent the dead, and have respect for the divisions of culture which exist in different communities. Every community is different, which means that every call to use work will be different to the next.  

Moral Rights & Issues
If referencing Aboriginal Motifs in design, I can reference such motifs if I make original work. However from a standpoint of respect It would be good to discuss and ask an Aboriginal representative to keep a good relationship for future dealings.


References:
http://www.australiacouncil.gov.au/__data/assets/pdf_file/0004/32368/Visual_arts_protocol_guide.pdf

Native American Motifs

Source

Name: Frölunda HC

Logo: A native American man in a traditional war bonnet. Consists of 4 colours. Colours used are traditional earth colours, popular in native culture. Shape is a key elements in creating look of eyes, face and feathers. In creating the war bonnet, repetition of the feather produces a nice aesthetic. Overall a very symmetrical balanced design. 

Theory: The Frolunda hockey club logo depicts an native American man in a head dress, also known as a war bonnet. This is a motif. It represents strength, loyalty and honour. In native culture these were very symbolic, as each feather has to be earned through a dangerous act in war. Being very hard to earn, a man with many feathers would be highly respected. 

Feelings: I feel this is a nice logo, and not completely tasteless as the motif of the war bonnet is used in a realistic context. That said if native Americans feel it is a misrepresentation of culture or that it is rude, then on the good will of the frolunda hockey club is should be changed. 

Sources: http://en.wikipedia.org/wiki/War_bonnet

http://en.wikipedia.org/wiki/Frölunda_HC

Logo Critique

1968 Olympics

When asked to a design an olympic logo, the brief given states that you need the olympic rings and the citys name and year stated. The rest is on the designer. As such a lot of the created designs are rather simple with little deviation or extreme creativity. A lot of the asthetic of the design falls back on the architecture and venues created for the olympics. 

When Mexico was asked to host the olympics, as a developing city, they could not afford such amazing architecture as other world class cities could. So the importance in design fell back on the logo. 

Lance Wyman was the graphic designer responsible for the logo,  which was used on applications from stamps to famtasticly big posters. 

The logo makes great use in coupling line and letterform to create a visual repetition to represent what the olympics ment to mexico at the time, as it was in an important period of growth and expansion.  

The logo takes its fantastic paralell line type design from historical Mexican art to create a very dynamic and rythmic logo. The logo itself is fantastic in this sence, as it created a very powerful identity, which flowed on in all other aspects of the olympics.  

The curved, continuous stroke creates uniformity, and also allows a sence growth to be seen as the frequency of lines increases;  also relevent to growth of Mexico at the period. 

Personally I do like this logo, it is very eye catching and for such a simple concept really does have alot of ideaology behind it.  

http://olympic-museum.de/design/lancewyman/wyman.htm

http://olympic-museum.de/poster/poster1968.htm

purple monkey dishwasher

Melbourne Cricket Club

The melbourne cricket club logo is an emblum consisting of the three letters that make up the abreviation MCC. The emblem makes use of line and scale to balance the three letters as they intertwine with each other, creating a sence of movement in the design. 

The elements prodominant in the design, letterform and colour, pretty much make the design what it is. By using stylised letterform a sence of history and importance is created. Coupled with the principal of balance a sence of unity is created, as all three letters have equal viewability. 

In my opinion, this is a very good logo, and quite representitive of what the Melbourne Cricket Club represents. By this I mean that cricket is a game of friendly competition; allthough playing for sucess it is all about respect and equality. 

Please note that no information on who designed the logo, or when could be found. It is presumed that it came into existence when the club was created in 1838. 

http://mcc.com.au